This scathing book evoked horrifying images of simple disregard for human kind and egregious cruelty to animal. The author advanced his arguments with facts and data along with extensive research on the issue of what goes into our fast foods and, more importantly, what does not.
Schlosser exposes the insidious lies and fraudulent misrepresentations corporations are spewing from their high posts. He takes the reader on a journey of the history of the fast food world, the people behind the famous burgers and the evolution of the burger from its drive-up days to its present day drive-thru, fast food, conglomerate. The homogenization of the business and the monopoly of the market has made McDonald’s as powerful in business as it is in American politics. Schlosser noted the trend that McDonald’s has penetrated markets in Asia and Europe and has wielded more and more political power through its injection of capitalism in the local economy. Provocative and thought provoking, this book stands out above the rest. It descriptively and honestly discusses the corporate McDonald’s that only few can fathom.
Schlosser does not use clever writing, twists, or plots to evoke the imagery in the minds of his readers – the truth speaks for itself. Once you read this, you will never look at a burger the same.